Director of Brands

The Director of Brands is responsible for co-authoring and executing the strategic plan for each of the Kinsey’s Brands. As such, the Director of Brands will do so by way of increasing sales through the development and execution of multi-channel strategies, driving new product development, strategically managing a global supply-chain, and leading the Brands team towards operational results. In addition to top line revenue growth, the Director of Brands is fundamentally tasked with leading each of the Kinsey’s Brands in a profitable and sustainable capacity.

The Director of Brands will operate in lockstep with the CEO of Kinsey’s, Inc. to co-author future brand strategies, budgets, and vision statements for each of the Kinsey’s Brands. Additionally, the Director of Brands will operate closely with the COO on processes and implementation.

Position Requirements:

  • Innate entrepreneurial spirit
  • Marketing and business development
  • Strong leadership and critical thinking skills
  • Ability to develop and maintain partnerships
  • Strategic planning and strategy
  • Budget and financial planning skills
  • Highly motivated and disciplined

Principal Duties & Responsibilities:

  • Lead and guide the Kinsey’s Brands team to new heights through mutual accountability
  • Conduct regular 1:1’s with each Kinsey’s Brands team member to ensure alignment
  • Drive profitable and sustainable sales growth in alignment with strategic plan
  • Oversee supply-chain through identifying perspective vendors, supply-chain strategies, maintaining vendor metrics, and driving quality control (QC)
  • Manage the re-sourcing of existing projects and sourcing new projects, as needed
  • Manage critical Mass Merchant, Distributor, International, OEM, licensing, and royalty partnerships
  • Manage new product development (NPD) and yearly forecasting of such items
  • Oversee all tariff (HTS), trademark, and patent (IP) research
  • Manage all overstock and inactive inventory and coordinate solutions for exiting such inventory
  • Oversee trade show planning and consumer event strategies
  • Co-author and drive all marketing initiatives and plans
  • Manage and oversee all brand ambassadors and affiliate brand-centric partners

Note: Travel for D2C events, B2B trade shows, consumer shoots, supply-chain meetings, and customer meetings are required. However, it is estimated to occur between six to twelve times annually.

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